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Smoking Cessation Drug
Question:
Is there a smoking cessation drug in the works?

Answer:
Researchers are racing to develop a potentially lucrative drug that would make smoking cessation as treatable as erectile dysfunction, high cholesterol and acid reflux disease. In Connecticut, researchers at Pfizer Inc. identified a brain receptor that nicotine binds to and designed a drug, varenicline, that latches to the same site. Varenicline is in Phase III testing, normally the last step before a company applies for approval from the Food and Drug Administration. Researchers hope that the drug will attach to nicotine receptors in the brain, preventing overpowering cravings from setting in when someone stops smoking.